New Canon SELPHY Square Printer

Your World is Customizeable with New Canon SELPHY Square Printer

New Compact Photo Printer Produces High-Quality Square Prints Leveraging Dye-Sub Technology

MELVILLE, NY, February 12, 2020 – A square by definition is “a plane figure with four equal straight sides and four right angles” 1 but what fits inside those straight sides and right angles can be powerful and unique. From decorating a work/living space or crafting, recipes or photo albums, you can create your own square with the new compact and portable SELPHY Square printer. Canon U.S.A., Inc., a leader in digital imaging solutions unveils today the latest printer that tangibly showcases high-quality square prints.

Creativity On-the-Go
Who knows when the spark of creativity will ignite, and with the dye-sub technology included within the Canon SELPHY Square printer, you’ll be prepared. Set-up is a breeze thanks to the newly updated Canon Print app SELPHY PHOTO LAYOUT ver. 2.02, which allows you to scan a QR code directly featured on the printer and instantly pairs your compatible handheld device to the Canon SELPHY Square printer via Wi-Fi®3. In addition, the app allows users to add a personal touch to their images – inclusive of stickers, borders and text – each print will have your individual stamp of expression. The square format framed sticker type paper4 provides boundless opportunities to leave your creative mark wherever you see fit. Compact in size, the Canon SELPHY Square printer is battery operated – no plug in required.

“Quality, ease of use and convenience are imperative attributes our company relies on when bringing forth new imaging products to an ever changing landscape,” said Kazuto Ogawa, president and chief operating officer, Canon U.S.A., Inc. “The new Canon SELPHY Square printer continues our heritage of offering multiple, creative and unique ways consumers can experiment with imagery and be true to themselves with their conduit of expression.”

Pricing
Available in black, white, pink and green, the Canon SELPHY Square printer has an estimated retail price of $149.99*. Additional 20 pack of paper is also available for $14.99. For more information and the full list of product specifications, visit http://shop.usa.canon.com

New Canon RF 24-105mm STM Standard Zoom Lens

Adding to your Lens Arsenal: Canon Introduces its New RF 24-105mm STM Standard Zoom Lens

New Compact, Lightweight Standard Zoom RF lens is Ideal for Users Looking to Add to their RF Lens Collection at an Affordable Price

MELVILLE, NY, February 12, 2020 – Whether it’s evoking an emotion, telling a story or reminiscing about a moment in time, visual creators of all levels know that a high quality, trusted lens is necessary to capture the essence and power of an image. Creating for the creators, Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the introduction of its newest RF lens, the RF 24-105mm F4-7.1 IS STM standard zoom lens. The new compact and lightweight RF lens will be the perfect addition to a creator’s collection, delivering on quality output at an affordable price.

“Since the introduction of the EOS R system in late 2018, our goal has always been to develop full-frame mirrorless cameras and lenses to match every skill level of photographers, from entry-level to advanced professionals,” said Kazuto Ogawa, president and chief operating officer, Canon U.S.A., Inc. “Having a firm grasp on the needs of our customers looking for an impressive compact, lightweight lens at an affordable price point, the RF 24-105mm lens is the quintessential lens to have in any creator’s camera bag.”

Cementing Canon’s vision for the EOS R line to become as widely popular as its celebrated lineup of EOS DSLR line, the new RF 24-105mm F4-7.1 IS STM lens pairs quality output with an affordable price. The lens is compact enough to carry every day, at 3.5in (88.8mm) in length and weighing in at 13.9oz (395g) and has a long zoom range starting 24mm wide within compact and lightweight body. The new lens also possesses Optical Image Stabilization Technology, which helps steady camera shake up to five stops¹, reducing image blur. The lens also includes Movie Servo AF using STM (stepping-motor) technology that contributes to both fast auto focus for still images as well as smooth, quiet auto focus for video in conjunction with camera’s Dual Pixel CMOS AF on compatible Canon full-frame mirrorless cameras.

Additional noteworthy features of the RF 24-105mm STM standard zoom lens include:

• Control Ring for Direct Setting Changes
• 12-pin Communication System
• Maximum Magnification of 0.4x at 105mm
• Minimum focus distance of .13m (0.43ft) using Center Focus Macro

Availability and Pricing
The Canon EOS RF 24-105mm F4-7.1 IS STM lens has an estimated retail price of $399.99 for the lens only.* It will also be sold as a body-and-lens kit with the EOS R and RP cameras.

To learn more about the Canon RF lenses and the EOS R system, please visit usa.canon.com

New Canon EOS Rebel T8i / EOS 850D Camera

Bring the Firsts, the Lasts and the In-Between Moments to Life: Capture Photos and Videos with the New EOS Rebel T8i Camera

New Camera Delivers Vertical Video and Advanced Control for Maximum Creative Output

MELVILLE, NY, February 12, 2020 – Whatever your family dynamic, there are certain moments with the ones you love that deserve to be remembered. In the spirit of capturing powerful moments that last a lifetime, Canon U.S.A., Inc., a leader in digital imaging solutions, unveiled today the Canon EOS Rebel T8i. The newest and highest-performing Rebel camera within the Canon lineup features the DIGIC 8 Image Processor, eye-detection in live view, 4K video, clean 4K HDMI outputˆ, and is the first EOS DSLR with vertical video1 all within a compact and lightweight body to bring photography and videos to life.

“Our commitment to high-quality and high-performing DSLR cameras is unwavering,” said Kazuto Ogawa, president and chief operating officer, Canon U.S.A., Inc. “Visual storytelling is not one size fits all, and in order to encourage our current and future customers to explore their content creation journey and make it easier for people to explore the art of photography and the power of an image, it is imperative that the next EOS Rebel provide high-quality still imagery, high-speed shooting capabilities as well as top notch video functionality.”

The Greatness Within the EOS Rebel T8i
The compact and lightweight EOS Rebel T8i camera is ideal for documenting the early days on the soccer field and aspiring shutterbugs looking to go beyond the “Auto” feature. This camera includes:
Optical Viewfinder with a 45-point All Cross-type AF System with Face Detect to ensure images are in focus

• 24 Megapixel CMOS (APS-C) Sensor
• Continuous Shooting at up to 7.0 fps
• 4K UHD, Full HD up to 24P
• Equipped with an Approx. 220,000 Pixel New AE Sensor and EOS iTR AF (Face Detection)
• Fast & Accurate Dual Pixel CMOS AF with Eye-detection (Servo)
• Vari-angle, 3.0-inch LCD Touch Screen
• Advanced Control with AF-ON Button and Quick Control Dial
• Built-in Wi-Fi®2 and Bluetooth®3 Connectivity

Compatible with an extensive line of Canon EF and EF-S lenses, this model can capture vertical video and has multiple connectivity options using Bluetooth® and WiFi® technology, making it ideal for vlogging, uploading content to social media platforms, and web services or for day-to-day usage when capturing life’s most precious moments.

Pricing
The EOS Rebel T8i camera body has an estimated retail price of $749.99 and the EOS Rebel T8i kit with EF-S 18-55mm F4-5.6 IS STM lens has an estimated retail price of $899.99. For more information and the full list of product specifications, visit http://shop.usa.canon.com

Canon Launches New Camera Cloud Platform - image.canon

MELVILLE, NY, February 12, 2020 – Canon U.S.A., Inc., a leader in digital imaging solutions, today announced its parent company, Canon Inc. will launch image.canon in early April 20201, a new cloud platform that connects select Canon cameras with compatible PCs, smartphones and external web services. image.canon will enhance post-production workflow and provide a new way to experience the joy of photography.

Serving as a hub for users’ content, image.canon allows the transfer of image files from connected compatible PCs, smartphones and external web services. The service will provide new ways to enjoy photography and will cater to a wide range of photographers seeking to improve their post-production workflows, including professionals who want to enhance their creative process, enthusiasts who want to streamline image editing and entry-level users who want to enjoy casual photography and share their images on social media.

The Functions and Features of image.canon include:

Direct image uploading via Wi-Fi® connectivity
Beginning with the currently-in-development EOS R5, future Canon cameras equipped with an automatic image transfer function will be able to automatically upload still image and video files2 in their original quality directly to image.canon via Wi-Fi connectivity and store them for up to 30 days3—simply by turning on the device. When uploading an original image file, a thumbnail file (up to 2048 pixels) will be automatically generated and stored on image.canon. These thumbnail files can be viewed and used, even after the 30-day initial storage period3.

Long-term storage up to 10 GB
Users who want to save still image and video files in their original quality after the initial 30-day period can migrate the data to a 10 GB long-term storage space3.

SNS connectivity
From the image.canon mobile app, which will be available for free on the App Store® and Google Play®4, users can easily post on select social network sites (SNS) and YouTube as well as share still image and video files.

The image.canon service will also allow the automatic transfer of images to users’ accounts on services such as Google DriveTM. Starting from June, image.canon will expand both of its partnerships with Google to include original quality backup with Google PhotosTM via Google One TM, a membership plan for expanded storage, as well as Adobe® Creative Cloud® (membership plan). In addition to the automatic transfer of images and the ability to edit images in their original quality on partnered services and applications, image.canon will make it easier for users to store and share their images.

Giving photographers the tools they need to keep up in a 5G and artificial intelligent-enabled world, Canon will continue to propose new ways to capture images and enjoy photography by enabling cameras to communicate in both directions, such as remote, real-time editing of photos and videos captured at outdoor events, cloud-based RAW image data editing and capture assistance tailored to users’ preferences.

For more information on image.canon, please visit https://image.canon as well as www.usa.canon.com

Canon EOS-1D X Mark III and 8K UHD Broadcast Lenses Make Big Game Debut

Canon Professional Digital Imaging Solutions Have Dominating Performance At The Big Game In Miami

New Canon EOS-1D X Mark III and 8K UHD Broadcast Lenses Make Their Big Game Debut

MELVILLE, NY, February 4, 2020 – On February 2nd, Canon U.S.A., a leader in digital imaging solutions, was proud to see a majority of professional photographers in the Miami stadium capturing the Big Game between Kansas City and San Francisco with Canon cameras and lenses – including Canon’s brand new flagship DSLR, the EOS-1D X Mark III. The sidelines were filled with Canon’s iconic white barrels from the opening kickoff to the final whistle. In addition to the sports photographers using Canon camera systems throughout the stadium, an extensive array of more than 50 Canon broadcast lenses, which included HD, 4K UHD and even recently announced 8K UHD, were used to help deliver the live telecast to over 100 million viewers.

“No singular sporting event brings Americans together more than the Big Game, the competition and pageantry of the spectacle is ingrained in American culture,” said Kazuto Ogawa, president and chief operating officer, Canon U.S.A., Inc. “The large stage provides sports photographers and broadcasters with the opportunity to capture career defining moments that can change their lives. Canon is proud to help support these photographers on this important assignment, while also helping to broadcast every inch and angle of the game for viewers to enjoy at home.”

A fixture at major events throughout the year, the knowledgeable staff from Canon’s award-winning service and support team was on-site leading up to the game. Canon’s presence included both the Canon Professional Services (CPS) team for pro photographers and the broadcast technicians for the television crew. CPS was on site at the stadium in the week leading up to game day to assist photographers in a multitude of ways. The CPS team kicked off preparations by bringing in loaner gear to supplement the arsenal of cameras and lenses owned by Canon professionals. On site, credentialed photographers were able to bring their gear to CPS for a thorough clean and check to help ensure their equipment was in peak condition and ready to go. Right before game day, the CPS team hosted a networking luncheon dedicated to photographers capturing the Big Game. A Canon broadcast lens technician was also at the stadium in the days leading up to the Big Game, providing cleaning and maintenance services for the Canon broadcast lenses to help ensure optimal image quality could be achieved for the vast television viewing audience.

For veteran sports photographer and Canon Explorer of Light Peter Read Miller, Canon and CPS have always been a great resource throughout his career. Read Miller has shot the Big Game for 42 years.

“I’ve been shooting The Big Game for some time now, the service I receive from Canon and their CPS has always been exceptional. That’s nothing new though, what was new for me this year was shooting with Canon’s new workhorse DSLR – the EOS-1D X Mark III,” said Read Miller. “Being able to use a tool, like the EOS-1D X Mark III, that has practically no buffering and enhanced connectivity completely changed the game for me. I was able to focus on the action on the field, trusting that my equipment would do its job and help me capture the iconic images that will help shape the memories of this illustrious sporting event.”

In 2020, Canon Professional Services will be on site to assist professional photographers at over 25 engagements, including major sporting, auto racing, Hollywood and political events.

For more information about Canon’s extensive lineup of professional imaging products, please visit http://pro.usa.canon.com.

For more information about CPS, please visit usa.canon.com/aboutcps